Interview

Sit down with L-Ment from MoneyWay Records

June 30, 2023
Post Image

Pyramid Magazine had a young sit down with one of the members of MoneyWay Records, L-Ment, to catch up about his latest release and peep of what is to come in the near future.

Pyramid Mag: To people who’ve never heard of L-Ment, how would you describe yourself as an artist and the music that you do?

L-Ment: I’d like to see myself as “the bad guy”. Reason being I feel like I’m an underdog compared to everyone around me so I won’t be saying controversial things that people want to hear, instead my music speaks on topics that a lot of artists think about but would never say on a record (to “protect” their brand). I speak for the streets, hence I’m “The Voice for the Voiceless”.

Pyramid Mag: About your latest single, Let Me Down, what is the story behind it and why the decision to drop it now as your 1st single in 2023?

L-Ment: Let Me Down is a MoneyWay Records track and is the lead single from the upcoming MoneyWay Album. It’s my first appearance for the year and reason being I didn’t want to drop music until MoneyWay Business is sorted out, you know.

Every move is calculated and there’s a plan in place so “Let Me Down” is the first part of the plan. The single is special to me because I’ve always asked myself how me and Duki would sound on a record that we both were in studio and it was my first time meeting Dynasty so he just blew my mind. Crazy thing is I wrote the verse in 10-15 minutes and when it was time to execute, i got crucial advice from Lefa M who’s a melodic genius so he just made my verse sound 20 times better.

Pyramid Mag: Who else did you work with, and what brought about that decision?

L-Ment: We (MoneyWay Records) have been locking in with Tieten Blaq and Basiq for the past few months so we’ve been exploring a different sound and it’s all thanks to the CEO (Theodre “Don” Mavodze), he had the vision and shared it with us and we started working on it. Honestly everything is all him, he curated everything.

Pyramid Mag: When are you planning to release a project, and what can the audience expect from it?

L-Ment: My next project is quite personal to me because it’s my first mixtape so I’m taking my time with it you know. All my favourite artists dropped the best 1st mixtape that I’ve ever heard, so I’d like mine to be perfect as well, so I don’t want to rush it. I don’t want to announce a date but hopefully it’ll drop this year, if not this year then definitely in the first quarter of 2024. There’s a whole lot of music dropping this year thou so MoneyWay fans will have a lot of music to feast on while waiting for the project.

Pyramid Mag: What’s your view on the current state of #VaalHipHop?

L-Ment: VaalHipHop is at a generational shift, where the youth is coming in the scene and introducing these new sounds that people aren’t used to so it makes it difficult for the normal audience to understand us especially if they’re used to your “Traditional Vaal Hip Hop”. This makes it difficult for us as “new guys” to reach every market but I believe we are moving in the right direction and by the next year everyone will be comfortable in their spots. I’m definitely coming for that top position thou, I’m tryna be the best the city has ever seen.

Pyramid Mag: What lessons are you bringing forth from your previous release, INFAMOUS EP?

L-Ment: INFAMOUS for me was about introducing myself as L-Ment, it’s my first official project under MoneyWay Records and was more about making a statement. Each track has it’s own sound (to showcase my different sounds so people don’t put me in a box).

It showed me my capabilities, opened a lot of doors in the industry and it definitely set the bar for me. It taught me that I can break my own ceiling if I focus hard enough so I’m taking that with me on my next journey. I must say thou that the INFAMOUS ERA isn’t finished as I feel like there’s a lot that still needs to be done with the project before i can move on to the next project.

“Let Me Down” by MoneyWay Records, L-Ment ft. Dynasty & Dukii Gone Green (Produced by Tieten Blaq & Basiq) is now available on all Digital Stores

https://distrokid.com/.../let-me-down-feat-l-ment-boipelo...

INFAMOUS EP by L-Ment is also available on all Digital Stores. Stream it on your favorite platform by using the below link:

Event

WINTERFELL HIP HOP FESTIVAL

May 15, 2023
Post Image

6AM Success presents to you an early gift this coming winter. With the country suffering from the rising stages of Load Shedding, it’s advisable for one to take precautions and prepare for what’s coming, Winter.

When Father TeQ said, “kuthiwa ningamaGoat ngiDlozi do the math,” referencing the rituals this side of the [V] town where we slaughter “G.O.A.Ts” 🐐 as a sacrifice to the Higher Power in comparison to Wolves. The Lord of Winterfell is bringing the power 🔋 to the Youth with an electrifying lineup to keep you warm this winter.

Tickets for the Winterfell Hip Hop Festival are now available for purchase.

Book your tickets by following the link below:

https://qkt.io/0G9Vqz

Do not be left in the dark by pre-booking your ticket for only R50. Reserve your spot or risk paying R80 at the gate.

Brought to you by

6AM SUCCESS ENTERTAINMENT

 
Music

Herbalist – Project Review

October 13, 2022
Post Image

Music review by Lesego “Ginger” Dithebe

Herbalist Artwork created by Nkosana Nkomo

Album: Herbalist.

Artist: Pheko.

Genre: Hip-Hop.

Label: EasternVille Music.

A cure presents itself from the perspective of a healer. A poetic lyricist, Pheko, has released an album titled, Herbalist. The Sotho wordsmith has previously released two group projects. He chopped the Cliff Hanger album with Herb-Exe and led the way with Masupatsela on a self-titled album. Herbalist is his debut solo offering, and it was planted under the branch of EasternVille Music Affiliates – an artist development program that was established by the ever growing stable, EasternVille Music.

The album befits the title; it comprises a medicinal sound with organic content. It’s a health institution in musical form. There’s no flat line on the verses because the music embodies life. Pheko’s creative seed grew into a garden that produces an abundance of food for thought. He took a leaf out of his own book and levitated above the tree line. The flow is a fountain of wisdom. When listening to the album, one can discover their own destiny through Pheko’s journey.

He rocked the boat with a Kwaito Captain. Apart from Starpora who produced the opening jam, Kwaito Captain buttered up the rest of the album as a producer on every slice of the project. However, despite the better part of the delicacies being dished out by the same hand, the flavor varies on each serving due to the multi-skilled touch. The production ranges from emotive instrumentals and jazzy layouts to traditional sounds and upbeat arrangements.

There’s a balanced amount of collaborations on the album. The first three tracks may give the listener an impression that the project is riddled with features, but in contrast, there are only five tracks with guest artists. Pheko occupied half of the songs on the album without any lyrical or vocal partnership. Moreover, the artists that he pulled the strings with on the joint threads, helped to create grand material . They tailor fitted his conceptual designs and complemented his authentic style.

The album rose out of darkness with Starpora on Hona Mona . The features got Freeky on Sdudla, which was also co-authored by the executive producer of the project, Vincent Kheswa. Pheko embarked on a native tour with Melleng on Africa, before walking side by side with Kwaito Captain on Indlela. Sbusiso Manqa muted the beat and spoke from the heart on Baballa,  before proceeding to aid Pheko to wrap his gift by co-authoring the last track of the album, Neo.  

Herbalist is laden with different constituents of therapy. The songs are layers of rhythmical treatment. It’s an audio documentary of a healer who’s on a remedial path to feed his soul and starve his audience off misery.  Pheko’s diverse artistry enabled him to create a masterpiece that can cause traffic on the dancefloor and still make way for a vehicle of knowledge. He covered societally essential themes that range from gratitude, originality, and spirituality to family, hustling, and mental health, inter alia.

The album’s selling point is its commendable uniqueness. It’s a merger of music and poetry in the highest order. The artistry displayed throughout the project accentuates the elements of rap in its purest form. It’s a hip-hop project devoid of fluff. Pheko is a herbalist who served the masses with a potent product that will cure all the ailing souls. Its repeat value is a medical prescription – consume the album at least three times a day for the recovery of your broken spirit.

The best manner to bring a hip-hop album to life is to make contact with the relevant plug for conscious projects. This life support machinery was engineered  by veteran producer, Raw Beats. Ankha Nel of Inhouse Productions slaved away his expertise by mastering the project. Ankha Nel has over 40 years of audio industry work experience and held the position of Chief Engineer at two of South Africa’s most prestigious studio’s E. M. I. and Downtown Studios. Nkosana Nkomo drew emotions from the music to design the artwork. The project is an acknowledgement of flaws with a perfect delivery.

Rating: 10/10.

Herbalist by Pheko is available on all major Digital Stores.

https://distrokid.com/hyperfollow/pheko/herbalist-2

Challenge

True Religion Open Verse Challenge

September 14, 2022
Post Image

True Religion Open Verse Challenge.

So you’ve heard the track, you’ve gone through the lyrics, now it’s you chance to be a part of the experience.

Do you think you have what it takes to rap alongside the “LYRICIST OF THE YEAR” nominee on a Raw Beat? Here is a chance to showcase your pen-game skills.

Download the song using the link below, add your verse, and share on Social Media using #TrueReligionOpenVerse

This challenge is brought to you by PYRAMID Magazine, in partnership with EasternVille Music.

#VaalHipHop